Sales
Building An HVAC Flat Rate Price Book Your Techs Will Actually Use
2 min readJobOpsPro
Structure, margins, photos, and maintenance — a practical guide to a price book that holds up in the field.
A flat rate price book replaces on-the-spot arithmetic with a decision the homeowner can understand. Done well, it protects margin, speeds up the visit, and makes every tech price the same repair the same way.
Start from your real costs
Build each task from four inputs: labor hours, burdened labor rate, material cost, and target margin. If you do not know your burdened rate — wages plus taxes, insurance, vehicle, and overhead divided by billable hours — start there. Everything downstream is guesswork without it.
Organize by the way techs work
Group tasks by system and by visit type, not by accounting category:
- Diagnostics and service call fees
- Cooling repairs by component
- Heating repairs by component
- Indoor air quality
- Equipment replacement and accessories
- Maintenance tasks and agreement add-ons
A tech in an attic in August should find the right task in two taps.
Add photos to every line
Photos do two things: they help the tech pick the right part, and they help the homeowner understand what they are buying. A picture of a corroded contactor next to a clean one closes more work than a paragraph of explanation.
Price in options, not in single numbers
Every repair over a threshold should be presented as good / better / best. The homeowner chooses a level of protection rather than deciding whether to say yes. Tie the best tier to a maintenance agreement and your renewal base grows on its own.
Keep it current
- Review material costs quarterly; distributor pricing moves.
- Re-check labor times against actual technician clock data twice a year.
- Retire tasks nobody sells and add the ones techs keep entering as custom lines.
- Import and export in bulk so an update is an afternoon, not a project.
Watch the custom line item rate
If more than one in ten line items is typed freehand, your book has a gap. Custom lines are your backlog of missing tasks — mine them monthly.
Make it live where the work happens
A price book that only exists in the office is a document. A price book on the tech's phone, with photos, tied to estimates and invoices, is a pricing system. JobOpsPro includes a maintained flat rate price book with images, bulk import and export, and tiered estimates at $25 per user per month.
